WhittmanHart, Inc. acquires Insight Interactive Group, Inc.

WEST CONSHOHOCKEN, PA. – March 24, 2005 – WhittmanHart, Inc. announced today that it has acquired Insight Interactive Group, Inc. (www.insightinteractive.com), a full service interactive communications firm specializing in the healthcare and pharmaceutical vertical markets based in Philadelphia.

Insight Interactive Group helps deepen WhittmanHart’s vertical market focus and introduces additional media solutions and expertise with its strength in online media and search engine marketing and services. Additionally, Insight Interactive Group broadens WhittmanHart’s geographic presence with a new location in Philadelphia

“By joining WhittmanHart, a new level of opportunities and resources open up for our clients and our staff with a proven organization that is now a strong national player,” said Karen Warth, President and CEO of Insight Interactive Group, Inc.

Terms of the transaction were not disclosed.


Insight Interactive Group offers a comprehensive range of services to promote brand recognition and loyalty, resulting in increased prescriptions and patient compliance. Founded in 1999 with eight employees, Insight Interactive today employs more than 40. Insight Interactive Group’s deep healthcare marketing knowledge and experience helps clients reach target markets with the right message, through the most effective mix of interactive media, integrated to maximize effectiveness. Insight Interactive Group develops award-winning campaigns using creative excellence, technical innovation, and solid interactive strategy to achieve measurable results.


Headquartered in Chicago, WhittmanHart is a premier services company providing integrated solutions in digital communications, process improvement and enabling technologies. WhittmanHart draws on over 20 years of quality work, strong client relationships and value-driven solutions for focused industries to deliver best-in-class solutions to all their clients.

Principals of Fairmount Partners acted as advisors to Insight Interactive Group and its shareholders in this transaction.